The Authentic Caribbean Rum Marque
The Authentic Caribbean Rum Marque has been developed to serve as a visual symbol of provenance and quality, designed to help trade customers and consumers identify Authentic Caribbean Rum brands and to be used to promote the development of Authentic Caribbean Rum.
Geography, tradition, heritage, distillation, ageing and blending may vary and therefore provide great diversity to rums from the Caribbean. However, rums bearing the Authentic Caribbean Rum Marque are united in their passion to create rums of exceptional quality.
Our expert director of training Amit Sood has been chosen to represent the campaign in the UK.